Telling Stories that Matter

What’s Yours?

Public Relations

Storytelling through earned media: Leverage the power and influence of the news media to increase visibility, enhance credibility and showcase expertise.
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Content Marketing

Storytelling through owned media: Regularly connect with the people who matter, strengthen brand awareness, and encourage engagement with your organization.
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Communications Strategy

Storytelling consulting and planning: Develop the right stories and share them with the right people, through the right channels, to advance your mission and goals.
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The Power of Truth Well Told

With the average American exposed to an estimated 5,000 marketing messages every day, it’s no wonder our collective attention span is now officially shorter than that of a goldfish (8 seconds, if you were wondering).

Amid the flurry of information competing for our attention, it’s proven that well-told, authentic and compelling stories remain the most effective way to captivate an audience and influence changes in thoughts and behavior.

Our PR firm helps businesses and nonprofits share their unique stories in meaningful ways. We combine the art of storytelling with strategic communications expertise to ensure we’re reaching the right people with the right messages through the right channels to drive important shifts in an organization.

Success Stories

  • Give Day Tampa Bay 2015: Read how we garnered more than 20 million audience impressions through our publicity efforts for this 24-hour online giving challenge that raised more than $1.72 million for area nonprofits.
  • Financial Executives International: Read how we increased awareness, enhanced reputation and bolstered membership through publicity and internal communications for this professional association.
  • Your Story, Waiting to be Told: Contact us to learn how we can share your organization’s stories in ways that make a real difference.


Our Clients

An abbreviated list of the organizations we’ve had the great privilege of working with:

Latest From The Blog

Press Releases, Story Pitches, Guest Columns…Oh, My!

Getting news coverage is a great way to increase visibility and enhance credibility for an organization. A compelling news story can generate awareness for a company or cause, and even change public perception about important issues.

In today’s media landscape, if your company is simply distributing press releases, it’s not maximizing all opportunities to earn news coverage. The way your organization packages and presents its news to the media can make all the difference.  […]

True Blue Represented at PRSA National Assembly

The Public Relations Society of America (PRSA) is the largest organization in the world for professionals in the public relations industry. With more than 22,000 public relations and communications members, PRSA’s mission is to advance the profession and the professional.

Our very own President and Chief Strategist, Noelle Fox, has been an active member of PRSA for over a decade – and even served as President of PRSA’s Tampa Bay Chapter in 2013. Noelle currently serves as Assembly Delegate for PRSA Tampa Bay, and she recently had the opportunity to attend the 2015 National Leadership Assembly in Atlanta on Nov. 7 and 8.  […]

3 Ways Service Businesses can Boost Sales during the Holiday Season

Whether you’re like REI and opting out of Black Friday sales, or a big retail chain like Wal-Mart and already have your holiday ads underway, there’s no doubt the busiest shopping season of the year is about to begin.


Marketing opportunities are pretty clear for retailers selling consumer goods – but what if your company sells services? Here are three ways your service business can boost sales this holiday season: […]

True Confessions

“Working with True Blue Communications has impacted our organization by increasing membership, building positive awareness, showing our chapter in a good light in the community, and creating chatter and buzz in the business community about what FEI is and what we are doing.”
Brian Adamski, President of Financial Executives International Tampa Bay Chapter