Noelle Fox

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About Noelle Fox

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So far Noelle Fox has created 46 blog entries.

How to Handle Criticism on Your Social Media

Let’s face it, not everyone is going to be a fan of your company. If it hasn’t already, a day will come when someone will write something negative about your organization on social media. But, have no fear! There are simple strategies that can help ease uncertainty about dealing with critics. Our PR agency uses the following strategies to help our content marketing clients manage and mitigate negative feedback on their social media pages. […]

By | 2017-10-02T12:22:53+00:00 Jul 22, 2016|Content Marketing, PR Tips|0 Comments

3 Reasons That Prove the Press Release is Not Dead

Since the rise of technology in media and PR, there has been talk that the value of a press release is slowly dwindling. News is now available 24/7 in the palm of your hand, and journalists can learn about newsworthy topics instantly through social media and spur-of-the-moment emails. Despite what some might think, the press release is still very much alive. Here are three reasons that prove it: […]

By | 2017-10-02T12:22:53+00:00 Jul 19, 2016|Media Relations, Publicity|0 Comments

5 Ways to Make Reporters Happy

Building relationships with reporters doesn’t happen over night. It takes time and effort, and requires that your PR firm or in-house team consistently help them do their jobs and keep them happy. In our experience in working with the news media, we have learned that there are five things that will keep a smile on a reporter’s face: […]

By | 2017-10-02T12:22:53+00:00 Jul 1, 2016|Media Relations, Publicity|0 Comments

How to Determine the Right Social Media Sites For Your Company

Social media has become more than just a way to share updates with friends and families. Businesses now see it as a necessary tool to reach their key audiences. But, just like with any other tool, if you use the wrong one it can be difficult to accomplish your intended goal. […]

By | 2017-10-02T12:22:53+00:00 Jun 28, 2016|Communications, Content Marketing, PR Tips|0 Comments

Why PR is Critical During Mergers and Acquisitions

If your organization is considering a merger or acquisition, you must know it takes careful planning and coordination to be successful. From a PR standpoint, effectively communicating the changes is also important, if not critical, to ensure a smooth transition. Poorly handled communications during mergers and acquisitions can lead to disgruntled employees, distrustful customers, and a confusing brand message, among others. These kinds of hits to a company’s “PR” can do long-term – and sometimes permanent – damage. If your organization is approaching a merger or acquisition, here are three key areas on which your PR agency or in-house team should be focusing. Internal Communications Communicating a merger or acquisition to your staff, investors and other key stakeholders before contracts are signed may not always be an option. However, there should be a plan in place to communicate as soon as possible how the change will affect them, which includes focusing on any benefits they [...]

By | 2017-10-02T12:22:53+00:00 Jun 10, 2016|Communications Planning, PR Tips|0 Comments

5 Benefits of Local News Coverage

  Oftentimes when an organization begins strategizing its media relations efforts, securing news coverage at a national level is at the top of the list. While this is a worthy goal to have and achieve, coverage by local media could have just as great a result – if not better. […]

By | 2017-10-02T12:22:53+00:00 Jun 6, 2016|Media Relations, Publicity|0 Comments

3 Things You Need to Know if Your PR Involves the News Media

  No matter how much planning your PR agency or in-house team puts into news media outreach, the reality is, you never know how a story pitch or a press release is going to play out. As public relations experts, we know how the media works and how journalists approach planning and executing news stories. Here are common scenarios that are helpful to know if your business is pursuing news coverage. […]

By | 2017-10-02T12:22:53+00:00 May 20, 2016|Media Relations, Publicity|0 Comments

What Media Consolidations Mean for Your PR Strategy

With the recent buying and closing of the Tampa Tribune and Healthcare Finance News merging with Healthcare Payer News – as just a couple of examples – it’s clear that the news media landscape continues to shrink. It affects us as public relations professionals, and it affects businesses that rely on news media relations as part of their PR and marketing strategy. […]

By | 2017-10-02T12:22:53+00:00 May 16, 2016|Communications Planning, Media Relations|0 Comments

5 Things to Know Before You Start a PR Campaign

So, you’ve chosen to launch a PR campaign. It’s is a step in the right direction to strengthen brand awareness and leverage the power and influence of the news media to enhance your reputation. But, before you can seek help from PR professionals, you have to know what it is you want to achieve. […]

By | 2017-10-02T12:22:53+00:00 May 9, 2016|Communications Planning, Public Relations|0 Comments

10 Ways to Spring Clean Your Social Media

It’s that time of the year when the winter clothes are put away, the cleaning supplies come out and reorganizing and de-cluttering begins. Yes, spring cleaning is upon us! This is also a good time to spruce up your organization’s social media pages. Kick off spring cleaning by checking these 10 “cleaning” chores off your list. […]

By | 2017-10-02T12:22:53+00:00 May 2, 2016|Content Marketing, PR Tips|0 Comments